Choose this established regional web site
Pretty much all the material that has been produced for the Skylands Visitor magazine—including stories, directories, interactive versions of regional and county maps, and getaway packages—resides on
njskylands.com, the most complete profile of Northwest New Jersey you'll find anywhere, now in its 25th year online. Our
will give you an idea of the scope of our content. Follow the links below to explore the NJ Skylands website and
see how it can work for you!
to promote your business!
This Google Analytics report shows the traffic on njskylands.com from January through December, 2020.
454,271 annual page views break down to 37,856 average monthy page views and 1,255 average daily page views, a 28% increase
This volume of traffic allows us to display your promotional inventory, along with a wide range of information to website visitors planning activities in Northwest New Jersey.
Create an affordable targeted internet promotion campaign that includes any or all of the following:
Banner Ad Campaigns
Banner ad campaigns are available in various sizes, and rotate
across the web site and can yield 10,000 - 20,000 impressions
Check the illustration below to see a typical web page layout with banner placements.
Our ad server controls
the number of times your banner is seen and makes sure that it
is spread evenly across the pages viewed by web site visitors.
You can change
your banners to test special offers, etc., and you can use more
than one banner in your rotation.
Reports are available via user log-in or email for
all web-only or add-on premium magazine advertisers. Statistics
include ad impressions and click-through results for your campaign.
More about banner styles and web reports...
5,000 opt-in website subscribers also receive our
e-mail newsletter, featuring current events, suggested seasonal activities, and special offers. Events are also promoted in the
"This Week in NJ Skylands"
More about this...
Billboard or Profile Pages
Post your own
directly on our site (example)
or "push" a profile or sponsored page (example).
Basic Website Listings
You can list your property on a combination of directory and map pages for one year: only $225, less than $20/month.
Website visitors refer to these pages about 50,000 times each year.
Linked listing will appear
in the appropriate directory:
Linked location will appear
on the appropriate map: by location or topic. Map topics are:
Extended Listings & Text Links
Extended listings are included as reader resources in specified directories, on suitable map pages, and with appropriate stories.
Directory and maps: For instance a campground or bed and breakfast listing would appear in the general accommodations
list, on the
accommodations map. Resources are also located and listed on appropriate area maps.
Story related: At the end of each article, a section contains a list of nearby attractions and activities. For example, a story about the Wallkill River includes links for nearby accommodations and attractions in Sussex County. Or a driving tour of Hunterdon's historic taverns
includes attractions and accommodations in that area.
Banner Sizes and Samples
Banner ad campaigns run at the following frequencies:
10,000 impressions (usually over one month)
25,000 impressions (usually over three months)
50,000 impressions (usually over six months)
80,000 impressions (usually over twelve months)
Banner campaigns are made up of a combination of the following sizes:
Half Panel Banner:
234 X 240
Run on designated portions of web site. ie. outdoors, farms, events, history, parks, nature and wildlife, towns and tours, etc. You can run your banner for a month or week at a time. Great for upcoming events!
Displayed primarily on map and directory pages:
For exclusive display on mobile devices:
Native ad line item
A native ad, or sponsored post appears above content on every page. The message can link to a story or page on your website, or announce an event or special offer.
Banner campaigns can be created on their own, or in conjunction with a print campaign. Refer to our rate card here. Thanks!